Pond Life
Summary
Pond Life is a conceptual record label that brings together various DJ's under one name. The objective of this project was to give each individual DJ a personal identity whilst remaining under one cohesive family style.
Brief
Develop a full visual identity for a record label
Response
By fusing the mysteriously murky and colourful world of a pond, the record label can foster all the artists under one graphic style.
Role
Illustrator & designer, UI designer
UI/UX
The colourful under layer would be slowly undulating in the background, to give the impression that the text is gently sitting on top like pond lilies
